The sports recovery industry is experiencing significant growth, valued at £6 billion in 2025 and projected to surpass £18 billion by 2035, fueled by a changing mindset that favors longevity and sustainable performance over the traditional "no pain, no gain" approach. Visit the full report for more information.

Artificial Intelligence is transforming sports through a dual revolution: strategic decision-making on the field and hyper-personalised fan experiences off it. From AI-assisted tactics boosting team performance to generative broadcasting reshaping engagement, the technology is redefining how sports win games, build loyalty, and drive revenue responsibly.